‘A new TV programme exploring historic road journeys around the world wants you to pitch some ideas for an opening credit sequence. The programme will be showing car and cycling journeys along America’s Route 66, Land’s End to John O’ Groats and the Tour de France. Develop your ideas for an opening credit sequence throughContinue reading “Road Trips”
Category Archives: Assignments
Title Sequences – Research Point
‘The graphic designer and film-maker Saul Bass saw the creative possibilities of making film title sequences more than simply a typographic exercise in delivering information, with his ground-breaking sequence for Otto Preminger’s The Man with the Golden Arm (1955); this was followed by the development of a form of moving kinetic typography for Alfred Hitchcock’sContinue reading “Title Sequences – Research Point”
Pixels – An Alternative National Heritage
‘A Sunday paper is running an article called ‘Pixels – An Alternative National Heritage’ looking at the legacy of onscreen technology over the last 40 years. They want you to playfully represent traditional views of heritage through the lens of the pixel. Working within the limitations set by a grid of square pixels, and aContinue reading “Pixels – An Alternative National Heritage”
Pine Marten
‘A small publishing company called Pine Marten Publishing wants to develop an online presence. They produce a wide range of books that focus on different aspects of nature writing: short stories set in distinctive natural landscapes, volumes of animal, plant and insect illustrations and photography, volumes of poetry and travel guides. They employ traditional paper-making,Continue reading “Pine Marten”
HTML – Research Point
‘You can distinguish a HTML from a PHP page by analysing the kinds of data being used, seeing whether a page is static or has options to update it live (for example by offering a log in option), or simply by looking at the URL address to see if there’s a .html or .php afterContinue reading “HTML – Research Point”
User Interfaces – Research Point
‘User interfaces are everywhere, from mobile phones to television remote controls, from washing machines to car steering wheels. Spend some time consciously looking at the interfaces that you regularly come in contact with and reflect on how well they work as interactive devices. Could you understand the function of the buttons without reading the instructionContinue reading “User Interfaces – Research Point”
Public Lettering
‘The signage of previous eras remains with us in the form of street names, plaques, older shop fronts or other signs that have never been removed. Streets and public buildings are therefore a potential source of typographic archaeology in which we can discover forgotten or obsolete forms of signage, identify a wider history of typographicContinue reading “Public Lettering”
Directional Signage
‘Developing effective signage requires a number of things: understanding what information is required, finding a suitable way of displaying it, and finding the best place to locate it. With this in mind, think about how you’d create a series of signs to direct tourists from a local landmark to cafés in the area and toContinue reading “Directional Signage”
New Leaf Book Store
‘A large second-hand bookshop that occupies an old Victorian terrace wants you to create a three-dimensional diagram of their store to help customers find their way around. The shop is spread over four floors: bargains and a children’s section in the basement; novels, art books, antiquarian items and new stock on the ground floor (whereContinue reading “New Leaf Book Store”
From Source to Sale
‘Given the global dimension of much of our food production and processing, food miles have become a way of assessing the environmental impact of our eating habits. A campaigning organisation wants to draw attention to food miles and the excessive distances the ingredients of a fruit salad on offer in a UK supermarket have travelled.Continue reading “From Source to Sale”
Jon Lawrence Learning Log 